Incanto Bloom New Edition was released by the designer house of Salvatore Ferragamo in 2014. It is an updated version of the original Incanto Bloom. A new story to tell by Salvatore Ferragamo. Incanto Bloom reveals the fashionable and charming personality of a young, sophisticated metropolitan woman with a desire for the latest in chic. She loves natural beauty and likes to collect and exhibit icons of style such as the Vara bow.